Solicitation Type: RFP
Category: Professional Services
Department: Police Department
Issued by: City of Bowie, MD
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Publish Date: Sep 20, 2024 11:00AM
Proposals Due Date: Oct 11, 2024 11:00AM (Eastern Standard Time) add to calendar
Status: Closed
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Description

The City of Bowie is soliciting proposals from qualified vendors to provide prefessional advertising and marketing services to assist the Bowie Police Department's goal of recruiting and hiring police officers and dispatchers. The selected vendor will design, develop and execute customized marketing strategies, content and videos to promote Bowie Police Department recruitment opportunities; utilize radio, streaming, display, and social media platforms targeting designated marketing areas to recruit applicants; launch digital media strategy; planning, execution, optimization, and reporting for social media; advertising platforms; utilize streaming audio for advertisement, including targeted messaging to job seekers interested in law enforcement; promote the application process; share details of recruitment events; provide analytics to measure advertising effectiveness.



Attachments

This project has the following solicitation documents.

Bid Document File Size Notes
1 Cover Page Marketing.pdf
118,701
2 ITB-GC WO BONDS - Police Marketing.pdf
192,942
3 Scope of Work - Marketing BPD.pdf
141,119
5 Proposal Certification Form.pdf
33,304
4 AGREEMENT WO BONDS REVD Police Marketing.pdf
195,733
9 Reference List NON CONSTRUCTION - Fillable.pdf
59,715
10 Contractor W9 Form Fillable.pdf
132,144
8 Contractor Responsibility Form - Fillable.pdf
72,828
6 Affidavit of Public Contracting - Fillable.pdf
138,678
7 Equal Opportunity Employer and Drug Free Workplace Certification - Fillable.pdf
58,424
Addendum No. 1 10-3-2024.pdf
189,037
Download All Documents as a .ZIP File

You will need to:

  • Unchecked Be logged into Bid Locker
  • Unchecked Be registered with City of Bowie, MD

Vendor Questions and Answers

For Questions or Additional Information, Contact:

Name: Ed Hershon
Email: ehershon@cityofbowie.org

Solicitation Change History

Changes to This Listing:

Change
The following bid documents were added:
Addendum No. 1 10-3-2024.pdf
 Oct 4, 2024

About City of Bowie, MD

About Bowie

Bowie, Maryland, is a city of 54,727 residents, acccording to the 2010 Census, located in Prince George's County, and convenient to Washington, DC, Annapolis, and Baltimore.

The city consists of approximately 18-square miles. There are more than 1,100 acres set aside as parks or as preserved open space, including over 22 miles of paths and trails, and 75 ball fields.

Bowie has a nonpartisan city government directed by a mayor and six council members. The City Council meets on the first and third Mondays of most months in sessions that are open to the public.

 

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